Beyond Traditional Analytics: Unlocking Insights with Web Analytics and Web Scraping
In the digital age, data-driven decision-making is essential for businesses to succeed and remain competitive. Organizations rely on web analytics…
Category: About web analytics
Web analytics is used to determine the effectiveness of investments related to online advertising, customers and business profits.
Conquering Addiction and Crafting a Winning College Essay: A Guide to Overcoming Alcohol Abuse and Achieving Academic Success
Alcohol abuse and addiction can be devastating, not only to one’s physical and mental health, but also to one’s personal…
11
Dec
Basic concepts and metrics
If we talk about metrics - numerical indicators of views, purchases, visits, targeted actions and other things that web analytics…
17
Nov
Web analytics techniques
Attendance and traffic. This method involves calculating the number of unique users, tracking their activity, finding the reasons for the…
7
Sep
Types of web analytics
End-to-end analytics. Its main purpose is to trace the customer's path, from a click on an advertising banner to a…
20
May
Why web analytics are needed
The first program that produced log file reports appeared in 1995. Web analytics was based on these reports and graphical…
11
Oct
About web analytics for marketers
In today's world, when the main resources for promotion are directed by organizations to the Internet, web analytics for the…
14
Sep
What is analytics in marketing?
First of all, it is worth defining what analytics is in marketing, where and how it is used. Let's build…